Great New Book: The Pollyanna Principles
I have a been enjoying a real treat: Hildy Gottlieb's latest book The Pollyanna Principles.This is a pretty amazing book. But we've come to expect that from Hildy!In The Pollyanna Principles, Hildy...
View ArticleBook Review: Guerrilla Market for Nonprofits
I'm surprised by how many nonprofit professionals see "marketing" as a bad word, a practice that is somehow beneath them. If that's your attitude, a new book called Guerrilla Marketing for Nonprofits...
View ArticleSuggested Reading for Goal Setting
In earlier posts, I gave a brief overview a goal setting process I use. And I warned that nothing about it was original.Here are some of the books that have helped me over the years:Stephen Covey's...
View ArticlePollyanna Principles Revisited
It's hard to believe it's been two years since my friend and colleague Hildy Gottlieb's book The Pollyanna Principles was released. Her thoughts and ideas keep coming to mind, especially in my role as...
View ArticleYou need Kivi's Nonprofit Marketing Guide
I just finished The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause [amazon affiliate link]. I've had it for a few months now. I kept getting hung up with it...
View ArticleBook review - 10 Simple Fundraising Lessons
One of the joys of being a speaker and executive coach is that people send me their books. I have such a long reading list, that I usually take a l-o-n-g time reading the ones that are sent to me. I'm...
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